How To Advertise Your Business Using Vinyl Graphics

Many businesses are looking for new ways to advertise. When there is a lot of competition in a market,it can be very hard to even let consumers know you exist. For this reason,businesses need to use advertising strategies that will get noticed. One such method is to use cut vinyl decals. Below is a list of the top three ways you can use vinyl graphics to advertise your business.

1. Vehicle Wraps

Often,advertising is temporary. You pay for an ad for a single edition of a newspaper. You may also pay for a radio ad that will only play a set number of times. However,you can use cut vinyl decals to advertise your business for a much longer period of time.

To advertise on cars with vinyl graphics,a business owner simply needs to pay for the production of a vehicle wrap. The vehicle will then be wrapped in a vinyl exterior covered with artwork and text of the buyer’s choice.

The great thing about vinyl car wraps is they can include literally any graphics,text,or fonts a business wishes. Car decals can also be used in an extremely targeted fashion that is not possible with other kinds of advertising. That is because you can simply drive your vehicle to where your target customers actually live.

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2. Building Wraps

Vinyl wraps don’t only have to be used on vehicles. They can be used on buildings as well. The material is able to be stretched over entire walls. This can include bricks and sharp corners. It can create a very visually interesting spectacle that can’t be accomplished with simple signs and posters.

For this reason,people will take notice when they see building wraps or wall displays made out of vinyl. The material also allows for very colorful and explosive artwork that can pop in a much more mundane urban environment. Such building and wall graphics will get noticed. This can allow you to get the message out on your business in a way not possible through other kinds of advertising.

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3. Airplane Wraps

Lastly,purchasing an airplane wrap may be a great idea for many businesses. This does not necessarily involve purchasing an airplane. Instead,a business can pay to have a plane owned by another company wrapped in vinyl décor to advertise its products or services.

Such a strategy can even be more successful than implementing car wraps. This is because thousands of people move in and out of airports every single day. While those people wait to get on their flights,they will certainly notice a plane outside covered with loud and attention grabbing artwork. This can allow you to advertise your business to large array of people from all over the country and all around the planet.

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Vinyl Decals vs Window Clings

With so many window sign options to choose from,it is sometimes difficult to understand which material is the best fit for your needs. The majority of window signs fall into two categories: decals and clings. Knowing the differences between these materials is the first step in designing your sign and making the right decision with your purchase.

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Vinyl Decals

What are they?

Vinyl Decals are heavy-duty stickers. Vinyl is a thin,glossy,weatherproof plastic film that adheres to glass,metal,and plastics. Standard vinyl signs have a full-color solid design on one side and adhesive on the other.

Pros:Vinyl decals are ideal for outdoor use because they are UV-resistant and weatherproof. They are designed to last over long periods of time and can be placed on almost any surface. You can also choose unique options like lettering,shapes,inside glass,and clear vinyl.

Cons:Vinyl decals are designed to be a semi-permanent window sign. They can be difficult to remove,but itispossible. Once they are removed,however,they are not reusable.

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When to use them?

If you are looking for long-term business signs,store hours,or outdoor window signs,vinyl decals are the perfect material for you.

Window Clings

What are they?

Window clings are a thin,plastic vinyl film that “clings” to the window using static electricity instead of adhesive. Also known as static cling,they will cling to any glass surface. Using water is generally-recommended for a better installation. Standard window clings have a full-color,solid design and can cling from both sides.

Pros:Window clings can easily be removed,stored,and reused. Both sides of the material cling to glass so they can be placed inside or outside a window or mirror without special printing. They can be printed in any size,from small window stickers to large promotional signs. You can also find unique options like shape die-cutting and clear static clings.

Cons:Static window clings are not weather-resistant because they have no adhesive to secure them to the window. Over time,window clings can begin to lose their cling abilities and may need to be re-installed or even replaced.

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When to use them?

Window clings are best for temporary signage (i.e. for promotions and sales). Other great uses for window clings are wedding signs,branding decals,and promotional business stickers.

Choosing the best material is all about knowing your needs. If you want something short-term that is easy to remove and can be reused,choose window clings. If you want something low-maintenance that you can stick on your window and never have to worry about again,choose vinyl decals.